Imark
Forumer storico
Il downgrade di Moody's su Honda Motors. In quest'analisi di Moody's alcune delle ragioni che mi portano a guardare ai bond Honda, oltre che a qualli Toyota, come investimenti che comportano l'assunzione di un rischio più contenuto di altri nel comparto automotive.
La ridotta esposizione al rischio dello yen forte data l'elevata percentuale di realizzazione della produzione (l'80% del totale) nei mercati di destinazione dei propri prodotti; il focus su un product portfolio di vetture piccole e medie e di motocicli, premiati dalle scelte di consumo in una fase di crisi; la favorevole immagine di marca; due anni di debolezza nei profitti, in un contesto in cui tuttavia altri produttori dell'automotive, anche nipponici, andranno esposti a perdite consistenti, sono tutte buone ragioni per guardare anche a Honda come possibile destinazione di scelte di investiemnto nel comparto.
[FONT=verdana,arial,helvetica]Moody's downgrades Honda to A1; outlook stable[/FONT]
[FONT=verdana,arial,helvetica]Around USD 26 Billion in Long-Term Debt Affected [/FONT]
[FONT=verdana,arial,helvetica]Tokyo, March 18, 2009 -- Moody's Investors Service has downgraded to A1 from Aa3 the senior unsecured long-term and issuer ratings of Honda Motor Co., Ltd. (Honda) and its supported subsidiaries. The Prime-1 short term ratings were not affected. The outlook for the ratings is stable. [/FONT]
[FONT=verdana,arial,helvetica]This rating action concludes the review for downgrade initiated on January 9, 2009. [/FONT]
[FONT=verdana,arial,helvetica]The downgrade has been driven by the severe and rapid downturn in demand for Honda's products in developed markets, which has resulted in a significant decline in the company's profitability. [/FONT]
[FONT=verdana,arial,helvetica]The stable outlook incorporates Moody's view that Honda 1) retains the ability to produce customer-oriented products including eco-friendly vehicles and 2) has a sufficient enough cushion on its balance sheet to withstand the current difficulties in the market and will recover its profitability over the next few years. [/FONT]
[FONT=verdana,arial,helvetica]The ratings involved include those for the following entities: [/FONT]
[FONT=verdana,arial,helvetica]Honda Motor Co., Ltd. [/FONT]
[FONT=verdana,arial,helvetica]American Honda Finance Corporation [/FONT]
[FONT=verdana,arial,helvetica]Honda Canada Finance Inc. [/FONT]
[FONT=verdana,arial,helvetica]Honda Finance Co., Ltd. [/FONT]
[FONT=verdana,arial,helvetica]The length and severity of the downturn in the global automotive markets will likely result in significantly weaker than expected credit metrics for Honda's profitability, and will continue to pressure earnings through FYE 3/2009 and into FYE 3/2010. [/FONT]
[FONT=verdana,arial,helvetica]Because of the rapid decline in sales in developed markets and to adverse exchange rates, the company's FYE 3/2009 operating performance has been adversely affected. [/FONT]
[FONT=verdana,arial,helvetica]Other Japanese auto makers expect to post large losses in FYE 3/2009, but Honda's profits are expected to stay on course due mainly to brisk sales of motorcycles and a product portfolio that focuses on small to medium-sized sedans, rather than the large SUVs and pick-up trucks that have so impaired other automakers' profitability. [/FONT]
[FONT=verdana,arial,helvetica]In Moody's view, Honda is less vulnerable to the strong yen than its Japanese peers, as most of Honda's motorcycles for emerging markets and over 80% of automobiles sold in the US are produced locally -- which reduces loss of profits from Japan-made exports in a strong yen environment. [/FONT]
[FONT=verdana,arial,helvetica]Honda has taken corrective measures to ensure that it retains its solid business profile and its competitive position. But Moody's is of the opinion that the downside risk to volume for both automobiles and motorcycles, as well as pressure on pricing, will remain material well into 2009 to 2010. The company's operating performance is unlikely to improve meaningfully in FYE 3/2010. [/FONT]
[FONT=verdana,arial,helvetica]Even though its sales volume is likely to decline, Honda's strong brand image and competitive products could allow it to enhance its market share in key automotive markets around the world despite the slowing demand.[/FONT]
[FONT=verdana,arial,helvetica][/FONT]
[FONT=verdana,arial,helvetica]Notably, in 2008, Honda sold 1.43 million automobiles in the US, down from 1.55 million in the previous year, although its US market share rose to 10.8% from 9.6%. Honda sold 625,000 units in Japan, up from 622,000 units in the previous year, and its Japan market share rose to 12.3% from 11.6%. Its market share in China also rose, although in Europe it declined to 1.8% from 2.0%. [/FONT]
[FONT=verdana,arial,helvetica]Honda's initiatives to address the weakness in overall demand involve making massive cuts to its fixed and variable costs, while maintaining R&D spending on environmental automotive technology. [/FONT]
[FONT=verdana,arial,helvetica]In Moody's view, Honda's profits should recover in FYE 3/2011, as the company restores the profitability of its product portfolio, although with lower volumes and revenues -- even in a strong yen environment. [/FONT]
[FONT=verdana,arial,helvetica]Moody's also recognizes that economic stimulus programs are being put together in a number of regions, which, once implemented, could benefit Honda as well as other auto makers. [/FONT]
[FONT=verdana,arial,helvetica]Moody's last rating action with respect to Honda was taken on January 9, 2009, when it placed Honda's Aa3 under review for possible downgrade. [/FONT]
[FONT=verdana,arial,helvetica]Honda Motor Co., Ltd., headquartered in Tokyo, is one of the world's leading automobile manufacturers and the largest motorcycle manufacturer in the world.[/FONT]
La ridotta esposizione al rischio dello yen forte data l'elevata percentuale di realizzazione della produzione (l'80% del totale) nei mercati di destinazione dei propri prodotti; il focus su un product portfolio di vetture piccole e medie e di motocicli, premiati dalle scelte di consumo in una fase di crisi; la favorevole immagine di marca; due anni di debolezza nei profitti, in un contesto in cui tuttavia altri produttori dell'automotive, anche nipponici, andranno esposti a perdite consistenti, sono tutte buone ragioni per guardare anche a Honda come possibile destinazione di scelte di investiemnto nel comparto.
[FONT=verdana,arial,helvetica]Moody's downgrades Honda to A1; outlook stable[/FONT]




[FONT=verdana,arial,helvetica]Tokyo, March 18, 2009 -- Moody's Investors Service has downgraded to A1 from Aa3 the senior unsecured long-term and issuer ratings of Honda Motor Co., Ltd. (Honda) and its supported subsidiaries. The Prime-1 short term ratings were not affected. The outlook for the ratings is stable. [/FONT]
[FONT=verdana,arial,helvetica]This rating action concludes the review for downgrade initiated on January 9, 2009. [/FONT]
[FONT=verdana,arial,helvetica]The downgrade has been driven by the severe and rapid downturn in demand for Honda's products in developed markets, which has resulted in a significant decline in the company's profitability. [/FONT]
[FONT=verdana,arial,helvetica]The stable outlook incorporates Moody's view that Honda 1) retains the ability to produce customer-oriented products including eco-friendly vehicles and 2) has a sufficient enough cushion on its balance sheet to withstand the current difficulties in the market and will recover its profitability over the next few years. [/FONT]
[FONT=verdana,arial,helvetica]The ratings involved include those for the following entities: [/FONT]
[FONT=verdana,arial,helvetica]Honda Motor Co., Ltd. [/FONT]
[FONT=verdana,arial,helvetica]American Honda Finance Corporation [/FONT]
[FONT=verdana,arial,helvetica]Honda Canada Finance Inc. [/FONT]
[FONT=verdana,arial,helvetica]Honda Finance Co., Ltd. [/FONT]
[FONT=verdana,arial,helvetica]The length and severity of the downturn in the global automotive markets will likely result in significantly weaker than expected credit metrics for Honda's profitability, and will continue to pressure earnings through FYE 3/2009 and into FYE 3/2010. [/FONT]
[FONT=verdana,arial,helvetica]Because of the rapid decline in sales in developed markets and to adverse exchange rates, the company's FYE 3/2009 operating performance has been adversely affected. [/FONT]
[FONT=verdana,arial,helvetica]Other Japanese auto makers expect to post large losses in FYE 3/2009, but Honda's profits are expected to stay on course due mainly to brisk sales of motorcycles and a product portfolio that focuses on small to medium-sized sedans, rather than the large SUVs and pick-up trucks that have so impaired other automakers' profitability. [/FONT]
[FONT=verdana,arial,helvetica]In Moody's view, Honda is less vulnerable to the strong yen than its Japanese peers, as most of Honda's motorcycles for emerging markets and over 80% of automobiles sold in the US are produced locally -- which reduces loss of profits from Japan-made exports in a strong yen environment. [/FONT]
[FONT=verdana,arial,helvetica]Honda has taken corrective measures to ensure that it retains its solid business profile and its competitive position. But Moody's is of the opinion that the downside risk to volume for both automobiles and motorcycles, as well as pressure on pricing, will remain material well into 2009 to 2010. The company's operating performance is unlikely to improve meaningfully in FYE 3/2010. [/FONT]
[FONT=verdana,arial,helvetica]Even though its sales volume is likely to decline, Honda's strong brand image and competitive products could allow it to enhance its market share in key automotive markets around the world despite the slowing demand.[/FONT]
[FONT=verdana,arial,helvetica][/FONT]
[FONT=verdana,arial,helvetica]Notably, in 2008, Honda sold 1.43 million automobiles in the US, down from 1.55 million in the previous year, although its US market share rose to 10.8% from 9.6%. Honda sold 625,000 units in Japan, up from 622,000 units in the previous year, and its Japan market share rose to 12.3% from 11.6%. Its market share in China also rose, although in Europe it declined to 1.8% from 2.0%. [/FONT]
[FONT=verdana,arial,helvetica]Honda's initiatives to address the weakness in overall demand involve making massive cuts to its fixed and variable costs, while maintaining R&D spending on environmental automotive technology. [/FONT]
[FONT=verdana,arial,helvetica]In Moody's view, Honda's profits should recover in FYE 3/2011, as the company restores the profitability of its product portfolio, although with lower volumes and revenues -- even in a strong yen environment. [/FONT]
[FONT=verdana,arial,helvetica]Moody's also recognizes that economic stimulus programs are being put together in a number of regions, which, once implemented, could benefit Honda as well as other auto makers. [/FONT]
[FONT=verdana,arial,helvetica]Moody's last rating action with respect to Honda was taken on January 9, 2009, when it placed Honda's Aa3 under review for possible downgrade. [/FONT]
[FONT=verdana,arial,helvetica]Honda Motor Co., Ltd., headquartered in Tokyo, is one of the world's leading automobile manufacturers and the largest motorcycle manufacturer in the world.[/FONT]