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Why Valeant's Bausch & Lomb Is Worth More Than You Might Think
Mar. 10, 2017 4:58 PM ET
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| About:
Valeant Pharmaceuticals International, Inc. (VRX)
by: Arjan Sharma

Arjan Sharma
Value, special situations, growth
Summary
87% of Bausch & Lomb EBITDA is independent of US prescription pricing model.
New marketing campaigns are targeting Chinese and Japanese growth.
Vyzulta (Vesneo) FDA approval is likely for Q2 2017.
Worldwide eye care market is growing at a rapid pace.
By 2020 Bausch & Lomb will be worth more than the cumulative debt of Valeant.
Bausch & Lomb is a division of Valeant Pharmaceuticals International, Inc. (NYSE:
VRX) and is one of the best-known and most respected healthcare brands in the world. The company offers a wide range of eye health products including, contact lenses, drops, pharmaceuticals, and eye surgery products.
Bausch & Lomb is seen as Valeant's "crown jewel" investment, there are many articles on Seeking Alpha trying to provide a fair market value for Bausch & Lomb with varied depth in analysis. This article will examine the Bausch & Lomb business as well as trends in the eyecare market to determine a fair market value for Bausch & Lomb.
In 2016 Bausch & Lomb achieved revenues of $4.6 Billion and an EBITDA of ~$1.3 Billion. The overall revenues increased year over year, however, due to many management problems at Valeant the overall bottom line earnings decreased by about 14%. Conservative estimates from Valeant suggest that Bausch & Lomb should experience 4-6% yearly growth in 2017-2020.
In Valeant's presentation on January 10th, 2017 at the JP Morgan Healthcare Conference, CEO Joseph Papa discussed some initiatives currently underway to grow the Bausch & Lomb Business.
The Chinese and Japanese markets reflect a huge growth opportunity for the Bausch & Lomb franchise. Valeant is currently taking strategic marketing approaches in both countries to continue to build and grow on the success of the Bausch & Lomb Brand.
By gaining distribution at a top pharmacy chain and increasing the e-commerce business Bausch & Lomb should be able to easily achieve the 4-6% growth number just by seeing substantial growth in these two regions.
Newly elected president Donald Trump has mentioned on numerous occasions that he intends to implement new policy and competition to the prescription drug market. Whether this initiative is successful or not, there has been pressure on the pharmaceutical industry when it comes to pricing. With Bausch & Lomb, ~87% of EBITDA is independent of the US prescription pricing model. This suggests that any valuation for Bausch & Lomb should not be similar to the pharmaceutical sector in the US, however more similar to large international consumer goods (in terms of EBITDA multiples).
Potential buyers (or shareholders in the event of a spin off) should consider that Bausch & Lomb is a stable asset that will not face any pressure from US prescription pricing.
A new drug Vyzulta (previously known as Vesneo) a (latanoprostene bunod ophthalmic solution) used to treat patients with Glaucoma or Ocular Hypertension is also set to be approved by the FDA by Q2 2017. Vyzulta will use the strong branding of the Bausch & Lomb franchise in eye care as a first-to-enter drug to tackle this niche market. The projected market sizes for Glaucoma is $3 billion annually and ~$1.6 billion for ocular hypertension (according to Valeant's Q1 result presentation).
Assuming no growth in these market sizes (which is irrationally conservative with the aging population, reliance on screens, phones etc. this will be further discussed later in the article) Vyzulta should capture a market share of at least $1 billion/year. Valeant management indicated that drugs that were not yet approved were not included in guidance numbers for 2017 and onwards. This suggests that the approval of Vyzulta will further increase the growth expectations from Bausch & Lomb.
Vision and eye care is seen to be growing at above industry averages due to increased reliance on screens and a rapidly aging population. Research shows that both the aging population and population with ocular conditions in the US is expected to grow until 2050.
A study published in 2014 titled
"Global prevalence of glaucoma and projections of glaucoma burden through 2040: a systematic review and meta-analysis." suggests that the population with glaucoma worldwide will increase to over 111.8 million by 2040, with a disproportionate growth seen in people residing in Asia and Africa.
Further, there is
new research by MillwardBrown that shows that globally a 16-45 year old typically spends 418 minutes per day look at screens.
Though this area of research is fairly new, there are already trends showing that using screens before bed upset the release of melatonin, adversely impacting our bodies sleep schedule. Initial studies also suggest that there is an increased level of myopia (nearsightedness) in children,
research from the UK College of Optometrists shows that nearly 16.4% of UK children are myopic, compared with 7.2% in the 1960's.
Looking at screens can also increase eyestrain, eye fatigue, and dry eyes for individuals. As there is more research done on the impact of screen usage in our lifestyle, there will likely be an increased correlation between screen time and eye health.
It is critical that Bausch & Lomb meet projected growth numbers over the next few years to ease concerns about the deterioration of the business. If the downtrend seen in 2016 continues, this will severely impact the valuation of the business and result in both lower EBITDA for Valeant as well as a lower EBITDA multiple for market value analysis.
Conclusion
With the worldwide eye care market growing rapidly, and Bausch & Lombs strong brand presence worldwide. The asset in 2020 is likely to be worth more than the total amount of debt owed by Valeant at that time (assuming total debt for Valeant is $22 billion by 2020).
Currently, the asset of Bausch & Lomb is experiencing depressed valuation due to challenges at Valeant. As these challenges are overcome and Bausch & Lomb continues its worldwide growth, it will be a very attractive asset to Valeant or others. A potential strategy for Valeant would be to spin-off a small percentage (20%-30%) of Bausch & Lomb via IPO and maintain control of the asset.
Disclosure: I am/we are long VRX.
I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.
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Tagged: Investing Ideas,
Long Ideas,
Healthcare, Drug Delivery & Accessories, Canada
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